4 Einträge gefunden

1. India - a lead market for frugal innovations? : extending the lead market theory to emerging economies

   1. Tiwari, Rajnish
   2. Herstatt, Cornelius

   2012 - TUHH Open Research - frei zugänglich
2. Assessing India's lead market potential for cost‐effective innovations

   1. Tiwari, Rajnish
   2. Herstatt, Cornelius

   2012 - TUHH Open Research - frei zugänglich
3. Frugal innovations for the 'unserved' customer: an assessment of India's attractiveness as a lead Market for cost-effective products

   1. Tiwari, Rajnish
   2. Herstatt, Cornelius

   2012 - TUHH Open Research - frei zugänglich
4. Open global innovation networks as enablers of frugal innovation: propositions based on evidence from India

   1. Tiwari, Rajnish
   2. Herstatt, Cornelius

   2012 - TUHH Open Research - frei zugänglich