Efficient group communication within the Internet has been implemented by multicast. Unfortunately, its global deployment is missing. Nevertheless, emerging and progressively establishing popular applications, like IPTV or large-scale social video chats, require an economical data distribution throughout the Internet. To overcome the limitations of multicast deployment, we introduce and analyze BIDIR-SAM, the first structured overlay multicast scheme based on bi-directional shared prefix trees. BIDIR-SAM admits predictable costs growing logarithmically with increasing group size. We also present a broadcast approach for DHT-enabled P2P networks. Both schemes are integrated in a standard compliant hybrid group communication architecture, bridging the gap between overlay and underlay as well as between inter- and intra-domain multicast.