Women on a corporate board of directors and consumer satisfaction

Link:
Autor/in:
Erscheinungsjahr:
2022
Medientyp:
Text
Beschreibung:
  • Consumer satisfaction is a widespread measure of company success, and it shows positive interdependence with several key performance indicators of an enterprise. Although many researchers emphasize that women directors have a positive influence on the economic success of a firm, little research has focused on the impact that females on a board of directors have on customer satisfaction. This paper resumes previous insights on determinants of customer satisfaction and shows that a more balanced gender representation in corporate governance bodies can positively affect customer satisfaction with a company.
Lizenz:
  • info:eu-repo/semantics/openAccess
Quellsystem:
Forschungsinformationssystem der UHH

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Quelldatensatz
oai:www.edit.fis.uni-hamburg.de:publications/6f58743d-5ae9-43e9-b908-f2811d47f567