25 Einträge gefunden

1. Introduction: advances in marketing research methods

   1. Nunkoo, Robin
   2. Teeroovengadum, Viraiyan
   3. Ringle, Christian M.

   2021 - TUHH Open Research
2. Prediction: coveted, yet forsaken? introducing a cross‐validated predictive ability test in partial least squares path modeling

   1. Liengaard, Benjamin Dybro
   2. Sharma, Pratyush Nidhi
   3. Hult, G. Tomas M.
   4. Jensen, Morten Berg
   5. Sarstedt, Marko
   6. Hair, Joseph F.
   7. Ringle, Christian M.

   2021 - TUHH Open Research
3. Appreciation to and behavior intention regarding upscale ethnic restaurants

   1. Liu, Yide
   2. Ting, Hiram
   3. Ringle, Christian M.

   2021 - TUHH Open Research
4. Advances in predictive analyses in PLS-SEM

   1. Ringle, Christian M.

   2021 - TUHH Open Research
5. Prelude #1: Recent advances in predictice model assessment, online workshop for the PLS2022

   1. Ringle, Christian M.
   2. Sarstedt, Marko

   2021 - TUHH Open Research
6. Are they all the same? : A rethink of young consumers through the lens of generation theories

   1. Ting, Hiram
   2. Cheah, Jun Hwa
   3. Lim, Xin Jean
   4. Ringle, Christian M.
   5. Liu, Yide
   6. Leong, Choi Meng

   2021 - TUHH Open Research
7. Opening and closing of Prelude #2 on the combined use of partial least squares structural equation modeling (PLS-SEM) and necessary condition analysis (NCA)

   1. Liu, Y.
   2. Ringle, Christian M.
   3. Sarstedt, Marko

   2021 - TUHH Open Research
8. Opening Session

   1. Kersten, Wolfgang
   2. Ringle, Christian M.

   2021 - TUHH Open Research
9. Conference opening

   1. Ringle, Christian M.
   2. Sarstedt, Marko

   2021 - TUHH Open Research
10. Closing Session

    1. Kersten, Wolfgang
    2. Jahn, Carlos
    3. Ringle, Christian M.

    2021 - TUHH Open Research
11. Partial least squares structural equation modeling (PLS-SEM) using R : a workbook

    1. Hair, Joseph F.
    2. Hult, G. Tomas M.
    3. Ringle, Christian M.
    4. Sarstedt, Marko
    5. Danks, Nicholas Patrick
    6. Ray, Soumya

    2021 - TUHH Open Research - frei zugänglich
12. Opening and closing of Prelude #3 on performing state-of-the-art mediation, moderation, and conditional mediation analysis in partial least squares structural equation modeling (PLS-SEM) : introductions, recommendations, and examples

    1. Liu, Y.
    2. Ringle, Christian M.
    3. Sarstedt, Marko

    2021 - TUHH Open Research
13. Sustainable consumption behavior of Europeans: the influence of environmental knowledge and risk perception on environmental concern and behavioral intention

    1. Saari, Ulla A.
    2. Damberg, Svenja
    3. Frömbling, Lena
    4. Ringle, Christian M.

    2021 - TUHH Open Research
14. Advancing family business research through modeling nonlinear relationships : comparing PLS-SEM and multiple regression

    1. Basco, Rodrigo
    2. Hair, Joseph F.
    3. Ringle, Christian M.
    4. Sarstedt, Marko

    2021 - TUHH Open Research
15. Elderly customers' reactions to service failures: the role of future time perspective, wisdom and emotional intelligence

    1. Chaouali, Walid
    2. Souiden, Nizar
    3. Ringle, Christian M.

    2021 - TUHH Open Research
16. Guest editorial: Special issue on composite-based structural equation modeling

    1. Hwang, Heungsun
    2. Ringle, Christian M.
    3. Sarstedt, Marko

    2021 - TUHH Open Research
17. The combined use of symmetric and asymmetric approaches : partial least squares-structural equation modeling and fuzzy-set qualitative comparative analysis

    1. Rasoolimanesh, S. Mostafa
    2. Ringle, Christian M.
    3. Sarstedt, Marko
    4. Olya, Hossein

    2021 - TUHH Open Research
18. Guest editorial: predicting consumer behavior using partial least squares structural equation modeling (PLS-SEM)

    1. Hair, Joseph F.
    2. Cheah, Jun Hwa
    3. Ringle, Christian M.
    4. Sarstedt, Marko
    5. Ting, Hiram

    2021 - TUHH Open Research
19. Improving the use of PLS-SEM for (business) marketing research : when to use it and recommendations on common and advanced modeling issues

    1. Guenther, P.
    2. Guenther, M.
    3. Ringle, Christian M.
    4. Zaefarian, G.
    5. Cartwright, S.

    2021 - TUHH Open Research
20. Executing and interpreting applications of PLS-SEM: updates for family business researchers

    1. Hair, Joseph F.
    2. Binz Astrachan, Claudia
    3. Moisescu, Ovidiu I.
    4. Radomir, Lăcrămioara
    5. Sarstedt, Marko
    6. Vaithilingam, Santha
    7. Ringle, Christian M.

    2021 - TUHH Open Research