Autor/in Cartwright, Severina 1 Guenther, Miriam Günther, Klaus-Peter 1 Ringle, Christian M. Zaefarian, Ghasem 1
Improving PLS-SEM use for business marketing research Günther, Klaus-Peter Guenther, Miriam Ringle, Christian M. Zaefarian, Ghasem Cartwright, Severina 2023 - TUHH Open Research
