Autor/in Ringle, Christian M. Sarstedt, Marko 4 Höck, Michael 2 Sattler, Henrik 2 Völckner, Franziska 2 Hennig-Thurau, Thorsten 1 Höck, Claudia 1 Mooi, Erik A. 1 Riediger, Claudia 1 Rigdon, Edward E. 1 Wende, Sven 1 Will, Alexander 1 alle zeigenListe einklappen
Management of multi-purpose stadiums: Importance and performance measurement of service interfaces Höck, Claudia Ringle, Christian M. Sarstedt, Marko 2010 - TUHH Open Research
Treating unobserved heterogeneity in PLS path modeling: A comparison of FIMIX-PLS with different data analysis strategies Sarstedt, Marko Ringle, Christian M. 2010 - TUHH Open Research
Structural modeling of heterogeneous data with partial least squares Rigdon, Edward E. Ringle, Christian M. Sarstedt, Marko 2010 - TUHH Open Research
The role of parent brand quality for service brand extension success Völckner, Franziska Sattler, Henrik Hennig-Thurau, Thorsten Ringle, Christian M. 2010 - TUHH Open Research
The impact of brand extension success drivers on brand extension price premiums Sattler, Henrik Völckner, Franziska Riediger, Claudia Ringle, Christian M. 2010 - TUHH Open Research
Finite Mixture Partial Least Squares Analysis : Methodology and Numerical Examples Ringle, Christian M. Wende, Sven Will, Alexander 2010 - TUHH Open Research
Does speed really matter when it comes to alliance performance? Höck, Michael Ringle, Christian M. 2010 - TUHH Open Research
Response-based Segmentation Using Finite Mixture Partial Least Squares: Theoretical Foundations and an Application to American Customer Satisfaction Index Data Ringle, Christian M. Sarstedt, Marko Mooi, Erik A. 2010 - TUHH Open Research
Local strategic networks in the software industry: An empirical analysis of the value continuum Höck, Michael Ringle, Christian M. 2010 - TUHH Open Research