Autor/in Cheah, Jun Hwa 1 Leong, Choi Meng 1 Lim, Xin Jean Liu, Yide Ringle, Christian M. Ting, Hiram 1 alle zeigenListe einklappen
Are they all the same? : A rethink of young consumers through the lens of generation theories Ting, Hiram Cheah, Jun Hwa Lim, Xin Jean Ringle, Christian M. Liu, Yide Leong, Choi Meng 2021 - TUHH Open Research