Autor/in Cheah, Jun Hwa Leong, Choi Meng Lim, Xin Jean 1 Liu, Yide 1 Ringle, Christian M. 1 Ting, Hiram 1 alle zeigenListe einklappen
Are they all the same? : A rethink of young consumers through the lens of generation theories Ting, Hiram Cheah, Jun Hwa Lim, Xin Jean Ringle, Christian M. Liu, Yide Leong, Choi Meng 2021 - TUHH Open Research
