14 Einträge gefunden

1. In pursuit of understanding what drives fan satisfaction

   1. Sarstedt, Marko
   2. Ringle, Christian M.
   3. Raithel, Sascha
   4. Gudergan, Siegfried

   2012 - TUHH Open Research
2. The Use of Partial Least Squares Structural Equation Modeling in Strategic Management Research: A Review of Past Practices and Recommendations for Future Applications

   1. Hair, Joseph F.
   2. Sarstedt, Marko
   3. Pieper, Torsten M.
   4. Ringle, Christian M.

   2012 - TUHH Open Research
3. Closing Session

   1. Ringle, Christian M.

   2012 - TUHH Open Research
4. Introduction Session

   1. Ringle, Christian M.

   2012 - TUHH Open Research
5. InnoAge - innovation and product development for aging users

   1. Iffländer, Klaus
   2. Levsen, Nils
   3. Lorscheid, Iris
   4. Pakur, Sandra
   5. Wellner, Konstantin
   6. Herstatt, Cornelius
   7. Lüthje, Christian

   2012 - TUHH Open Research
6. Editor's Comments: A Critical Look at the Use of PLS-SEM in "MIS Quarterly"

   1. Ringle, Christian M.
   2. Sarstedt, Marko
   3. Straub, Detmar W.

   2012 - TUHH Open Research
7. An assessment of the use of partial least squares structural equation modeling in marketing research

   1. Hair, Joseph F.
   2. Sarstedt, Marko
   3. Ringle, Christian M.
   4. Mena, Jeannette A.

   2012 - TUHH Open Research
8. On the Performance of Management Consulting Teams

   1. Klarner, Patricia
   2. Sarstedt, Marko
   3. Höck, Michael
   4. Ringle, Christian M.

   2012 - TUHH Open Research
9. Enhancing Service Loyalty : New Insights on Nonlinear Effects of Customer Delight and Satisfaction

   1. Ahrholdt, Dennis C.
   2. Gudergan, Siegfried
   3. Ringle, Christian M.

   2012 - TUHH Open Research
10. Cultural hybrid personalities? Clustering nations according to the big five personality traits

    1. Ladwig, Tina Jessica
    2. Richter, Nicole Franziska
    3. Ringle, Christian M.
    4. Heitger, Nicolas

    2012 - TUHH Open Research
11. Using PLS-SEM : Issues and Research Opportunities

    1. Sarstedt, Marko
    2. Ringle, Christian M.

    2012 - TUHH Open Research
12. Do we really know how to manage brand extension success?

    1. Ringle, Christian M.
    2. Völckner, Franziska
    3. Sattler, Henrik
    4. Reinstrom, Christian

    2012 - TUHH Open Research
13. Using partial least squares path modeling in advertising research : basic concepts and recent issues

    1. Henseler, Jörg
    2. Ringle, Christian M.
    3. Sarstedt, Marko

    2012 - TUHH Open Research
14. Partial Least Squares: The Better Approach to Structural Equation Modeling?

    1. Hair, Joseph F.
    2. Ringle, Christian M.
    3. Sarstedt, Marko

    2012 - TUHH Open Research